Eland’s Han River cruise ship Ecruz has signed a business agreement with Samsung Electronics to link the virtual world’s NFT to offline real benefits.


The ceremony was held at the headquarters of Icruz, located in Yeouido, Seoul, attended by executives and employees of related companies such as Park Dong-jin, CEO of Icruz, Lee Shin-woo, Samsung Electronics Part Manager, Jeong Dong-sung, Shinra Duty Free Shop Vice President, Hong Sung-hwan Sho Golf Manager, Michiriu Theta Labs CEO and Kim Kyung-dong All Link.


▲ Icruz and Samsung Electronics signed a partnership MOU at Icruz headquarters located at Yeouido marina in Seoul on the morning of the 8th. From the left, Samsung Electronics sales CEO Choi Sang-jin, Samsung Electronics Lee Shin-woo, CEO of Theta Labs Michiri, Deputy Manager of Shilla Duty Free Shop Chung Dong-sung, Icruz Park Dong-jin,


Through this business agreement, Icruz plans to offer special benefits to customers who own the New Galaxy NFT with a 20% discount on weekday tourism cruises from the 11th.

“We have collaborated with more than 100,000 New Galaxy NFT holders to benefit from the special benefits Icruz will offer in the Han River,” said an Icruz official. “We plan to expand collaboration with various stakeholders without limiting our customer benefits in the future and more actively promote the content of the Han River cruise ship.”


Meanwhile, the New Galaxy NFT is a digital souvenir presented by Samsung Electronics in partnership with the global blockchain company Theta Labs in February to customers who pre-booked the Galaxy S22 and Galaxy Tab S8.The design of the phone and tablet has been digitally shaped, and it will be presented free of charge to customers who purchase new foldable phones.

By fonuder

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